November 2013 | Servcorp

Leading provider of serviced offices and business solutions, Servcorp, is proud to announce that it will be sponsoring this year's ‘Stars of Business Summit and Awards'. This annual event was created and launched by SME Advisor Middle East in the 4th quarter of 2010 to recognize and celebrate the successes and contributions of small to medium sized enterprises (SMEs) to the Middle East economy.

This year's event is scheduled to take place on Thursday, 28th November 2013 at Dubai's Jumeirah Beach Hotel, with an all day summit which will focus on the business recognition and development of SMEs. There will be a series of interactive discussions, a keynote speaker, panel discussions and overall constructive flow of ideas. This will be followed by an awards ceremony headed by an experienced panel of judges and gala dinner, all with mainstream regional coverage and live social media streaming. With a list of 500 attendees, including senior government officials and business leaders, it will be a prime opportunity to network and gain insight from industry experts.

SMEs are a dynamic and vibrant sector of the economy, especially in the Middle East, where they represent over 90 % of the market. In addition to contributing over two thirds of the region's non-oil GDP, SMEs are also regarded as the economy's engine of growth and employment. In spite of their success, they are faced with several challenges such as the costs of professional office fit outs, communication and IT networks, large overheads for long term rentals, as well as limited access to international markets. To overcome these challenges, Servcorp offers a unique and powerful platform that is designed to add value, save money and help extend SME's networks and business opportunities.

As the world leader in serviced offices and business package products and IT services, it is fitting that Servcorp is involved because the company's focus is to provide business solutions that help SMEs grow. Commenting on the sponsorship, Laudy Lahdo, Servcorp's General Manager for the Middle East, said “We aim to promote the spirit of entrepreneurship and assist SME growth in the region which is why we are very excited to be a part of the SME Advisor Stars of Business Summit and Awards. In a region where SMEs constitute over 90% of business ventures in the UAE, Bahrain, Oman and Qatar, it is important to recognize the accomplishments of these businesses.

Lahdo added, “We are honored to be presenting the ‘Star of Business' award to the most deserving nominee! In addition to offering premium office solutions that can be tailored to any SME's needs, we endeavor to provide these businesses with access to the best locations, facilities, technologies and support teams at the lowest possible cost. Servcorp's benchmark facilities and services are always the highest quality in the market..”